Sourced from Medium.
Search Engine Optimization mainly divides into two parts they are on-page and off-page optimization.
The difference of on-page and off-page is, in one-page we will check the content of our website, but in off-page refers to build the back-links of website.
(i)On-page Optimization: It refers to all the conditions that you can apply on your website to help your rank higher, like W3C standards, website titles, Meta tags, Meta description, internal linking, heading tags and site speed. These are main things that can improve the rank of the website.
(ii)Off-page Optimization : It refers to all the conditions that you can apply off your website to help your rank higher, like commenting, video creation and sharing, blog creation and sharing, article submission, forum, book-markings, image posting etc. These are the things that make your website best rank in all the search engines.
I hope you can understand the major differences between the on-page and off-page optimization.
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