BY NICOLE RAMIREZ With the rise of LinkedIn and the collapse of traditional advertising’s efficacy, human connection is all the more…
By Jude Joffe-Block A whole industry of data brokers buys up vast quantities of electronic information from cell phone apps…
BY KIMANZI CONSTABLE Going all-in on social media? That’s not a strategy. It’s a gamble. In today’s digital society, social media…
By Jafar Sabbah and Oguz A. Acar A growing share of shoppers are not human. They are AI agents researching, comparing, and…
By Cristian Dina Stripe’s co-founder says AI agents will replace search-based shopping, forcing brands to appeal to algorithms, not humans.…
By Mark Ritson Terms like insight, disruption, and engagement are misunderstood, misleading, and misdirect your media spend. When marketers talk about…
By Mike Ruxton They may be artificial, but their impact is anything but. AI influencers are taking on huge brand deals…