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Irish Daily Mail

Affiliation: ABC, NNI, JNRS DMG Media Ireland t/a The Irish Daily Mail

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The Irish Daily Mail is Ireland’s only growing and best value newspaper delivering our readers a pure news voice every day – combined with dedicated sections for specific day of week environmental targeting.


MONDAY – kick of the week with “Back of The Net” which takes up the running from the weekend with all the premiership action.  During the summer months we change focus to the breaking balls of GAA with our “Championship” supplement.


TUESDAY – Is “Good Health” day – a comprehensive weekly section for you and your family with expert practical advice and real life stories.


On WEDNESDAY Life & Soul is our 12 page full colour pull-out supplement focusing on fashion, beauty and wellbeing distributed within the Irish Daily Mail every Wednesday. From alternative therapies to high-street fashion to horoscopes, this supplement is consistently entertaining and enlightening read.  This is the ideal supplement for targeting both men and women in a relaxing environment due to the feature led nature of the supplement.


Every THURSDAYFemail is our female only focused supplement. A 16 page full colour pull out, we take an unashamedly female focused view on the big issues of our times.  Lots of human interest stories coupled with light entertainment, features and a more liberal dash of fashion and beauty than Life & Soul – this supplement is a must for all women.


On FRIDAY“IT’S FRIDAY” – the weekend starts here with all your need to know about enjoying life if you go out or even when you plan to stay in with a good book.


Start the weekend with “YOU” – the glossy magazine that’s all about you… free with The Irish Daily Mail every Saturday. In addition we run a supplement in paper called “Weekend”.  This section is made up of some very strong segments across entertainment, cooking and a host of others. “On the Box” with well-known TV/Showbiz journalist Ronan O’Reilly offers readers a weekend round up covering the best bits of movie and shows.  As well as this. We also house a comprehensive run through of highlights across the week which is great to hold onto for referencing the days to come.  On top of that Tom Doorley’s Eats and Drinks gives us an in-depth look to some of the country’s best eateries




31,638 ( Jan – June 2018)

Market Data
Last Updated
17.12.2018 16:04
Age group Male Female Total Male Female
13-17 3.74 % 1.92 % 5.66 %
18-24 1.92 % 0.82 % 2.74 %
25-34 12.20 % 9.12 % 21.32 %
35-44 20.00 % 20.70 % 40.7 %
45-54 22.60 % 15.00 % 37.6 %
55+ 39.40 % 52.50 % 91.9 %
Rate Cards
Last updated
17.12.2018 16:05
Rate Type Rate Description Rate
Display Colour Full Page 10,500 EUR
Display Colour Half Page 5,250 EUR
Display Colour SCC 47.25 EUR
Inserts per 1,000 65 EUR
Agency Commission Agency Commission 15% EUR
Readership / Listenership
Last Updated
07.11.2012 16:29

Approved by the following readership/listenership approval agents:

Audited Statement (10)

Karl Byrne

Head of Sales

Tel: 01 2561001


Liz Doyle

Sales Manager

Tel: 01 2561004


Sinead Lambe

Marketing Manager

Tel: 01 2561012


Marian McConville

Senior Account Manager



Conor Quinn

Senior Account Manager



Conor Quinn

Senior Account Manager

Tel: 012561003


Karl Tracey

Senior Account Manager

Tel: 012561021


David Vaz

Circulation Manager

Tel: 01 2561014


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Tel: 01 256 0800
Fax: 01 256 1095
Address:Embassy House Herbert Park Lane, Ballsbridge Dublin 4 Ireland


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