By Brendan Gannon

There are plenty of tools that can improve your online efforts, but which ones are the best fit to help you achieve your goals? This guide can help you decide.

To build a successful marketing strategy, brand managers require the right tools.

Whether you’re looking to improve your rank on search engine results pages, create more visually captivating digital ads, manage social media channels, or even if you’re struggling to measure your digital marketing efforts, there’s an online resource that can help—and it might be free.

However, it can be a bit overwhelming trying to decide which resources are most relevant for your current goals.

PageTraffic offers a guide to help you navigate the plethora of digital tools available to aid your digital marketing efforts in this infographic.

Insight include:

  • Ensure your content includes strong keywords by using Google Keyword Planner.
  • Check Buzzsumo to get inspiration for your next content piece.
  • Slack—a collaboration tool—can help keep everyone on your team on the same page.

Consult the full guide for more resources that can help bolster your online marketing.

By Brendan Gannon

Sourced Ragan’s Daily