By Joely Simon Manish Chandra says e-commerce needs to step beyond convenience and scalability to become more social and humanized. When he was growing…
By Nicole Perrin Attributing revenues to marketing touchpoints is one of marketers’ biggest challenges. Holistic approaches to attribution help marketers plan media budgets, optimize…
By Brian Boucher, The study was inspired by news of an AI-generated artwork selling at auction for $432,500. “There is a battle rising between…
By Joshua Benton “One cannot be betrayed if one has no people.” [Warning: Violent and gruesome metaphor ahead.] In The Usual Suspects (1995), there’s…
By David Murphy In an online world in which countless systems are trying to figure out what exactly you enjoy so they can serve…
Publisher Reach, which now counts the Irish Daily Star within its stable of newsbrands alongside the Irish Daily Mirror, is to establish a single…
By Larry Dignan Snap sees augmented reality at the intersection of customer experience, ads, data and commerce. The big question is whether we need…
By Tali Arbel, Facebook, following in Google’s footsteps, says it plans to invest $1 billion to “support the news industry” over the next…
By Martin Zwilling Your business is the key to your legacy and your future. If you decide to sell, it pays to do it…
By Gabrielle Bienasz The audio-chat app offers a dauntingly vast collection of groups and events for business owners. Here are some recommendations to cut…