By R. Daniel Foster, Feeling good is the new ultimate status symbol. Brands now prioritize emotional storytelling and personalization, using neuroscience, high-touch hospitality and…
By Joe Foley A tech startup claims it owns the Grok brand name. Elon Musk is no stranger to branding and copyright controversies. Tesla is being sued…
By Jenni Baker, From the basics to buzzwords to game-changers, this glossary of terms will help you speak the language of AI and stay ahead…
By Rochi Zalani Real-life social media campaign examples from trailblazing brands to inspire your next big project. When you think of stand-out social media…
By Lyn Wildwood How long should a blog post be? What do readers prefer? How long do blog posts have to be to rank…
Sourced from The Drum We ask Joe Laszlo, head of content at ShopTalk, to share his top takeaways from this year’s show. If you…