By ELIAS LEIGHT . Popular creators on YouTube and Instagram can make money promoting music, but if they promote too many duds, their popularity…
By Madeleine Streets For most of 2020, brand marketing has been a critical way for companies to connect with their consumer and try to preserve their loyalty.…
By Lane Ellis. What will successful B2B marketing look like in a post-pandemic world, and what can marketers do today to be ready? B2B…
By Abner Li YouTube Music has seen a flurry of changes in recent weeks ahead of Play Music shutting down by year’s end. A smaller…
Sourced from The Drum A report published by Influencer and GlobalWebIndex has found that two thirds of consumers think they will use social media…
By Thomas Griffin, Not all online marketing has to break your budget. There are several tactics you can implement when resources are tight. We know…
BY DANIEL MAYER A live-streaming service CEO lays out the do’s and don’ts of elevating your brand with the rapidly growing marketing tool. As…
By Chris Makara. It’s been a while now since Instagram updated its API to allow for third party tools to be used to help…
BY: AILEEN LAMB Content marketing has its roots in custom publications, specifically John Deere’s The Furrow, which launched in 1895. Still in production today, the original…
By Julia McCoy. The term ‘content marketing’ is getting thrown around a lot, but discerning marketers know what’s going on: A lot of things…