By Shoshana Wodinsky. A good rule of thumb is to be skeptical of the privacy-forward changes Facebook touts to the public, and to deeply…
By Jessica Goodfellow. Both DoubleVerify and Integral Ad Science are issuing Covid-19 guidance to advertisers in response to growing concerns over publisher de-monetisation. Amid…
By Darpan Munjal. The 2010s were defined by tech-based startups, think Uber and Airbnb, that shook up major industries like transportation and hospitality. While…
By Robert Rose You’re a rule breaker, iconoclast, rebel. You are somebody who won’t take “no” for an answer. Sounds like an ad for…
By Chris Nurko . The coronavirus pandemic continues to change the way we shop, work, socialize, travel and much more. It’s a fast-moving situation,…
By MaddOx Our recent article about Digital Influencers in Gaming received a positive response. But for many of our readers, it also pushed them…
Sourced from Mail Online Launching a start-up in today’s retail climate might seem a daunting prospect. When we think ‘retail’ we think of the…
By Eduardo Suárez. As Spanish legacy newspapers embrace digital subscriptions, Journalist Fellow Eduardo Suárez looks at how they can succeed. Flower shops are a…
By Brain Fanzo. Every business is in the business of trust: building it among customers, scaling it to capture markets, and maintaining it to…
By Vanessa Mitchell Do consumers have digital advertising and marketing fatigue? Recently there has been talk of a return to ‘analogue’ marketing, such as…