Sourced from Forbes Whether you’re applying for jobs or seeking new business opportunities, building a positive personal online brand is key. Potential employers and…
By Douglas Montague How rethinking brand expression influenced Microsoft products and vice versa Imagine a sheet of paper with a couple dozen tiny dots…
By Matthew Zdun. FOMO, or fear of missing out, is probably one of the most common psychological phenomena around. If you’ve ever spent a…
By Ryan Reynolds. Engaging in brand storytelling isn’t just an important modern marketing strategy, it’s vital, writes Uber Eats’ Ryan Reynolds. As audiences evolve…
By Paul Melis Hard as it may be to believe, it’s that time of year again – and no, I’m not talking about making…
By Susan Guillory Would you believe I’ve written thousands of articles over the past decade? Each time I write a new article, I have…
By Emma Koehn A senior Instagram executive says there is little evidence that sponsored posts don’t perform as well as regular posts and transparency…
By Marcel Schwantes With smart devices and AI beginning to dominate the workforce, the characteristics of an ideal job candidate have changed. Companies no…
The Association of Advertisers in Ireland together with Shark Awards, we’re delighted to present this special event focusing on how advertising and marketing specialists…