Sourced from FINCYTE Creating a content marketing strategy for your eCommerce business isn’t always easy, but you need to have one if you want…
By Blake Droesch Measuring attribution and return on investment remains a key challenge when marketing with influencers—which means that it can be hard to…
By Sahil Patel BuzzFeed, Group Nine Media and Insider form alliance to co-sell video ads Three prominent digital publishers are pooling their video ad…
Sourced from www.squareup.com What exactly are customer segmentation and targeting? Marketers throw around terms like customer segmentation and targeting a lot, but what exactly…
By Md Mohsin Ansari With the growing and busy times, productivity is something everyone looks forward to. It doesn’t matter if you are working…
By Mark Walker-Ford Did you know the internet was invented 30 years ago? Want to know the timeline of events that have occurred since…
By Matthew Hrushka Earlier this month, Amazon announced plans to hire blockchain experts for its advertising division. But how can the use of blockchain technology…
Sourced from Seeking Alpha Summary Google’s grip on the search market is near complete. However, from far outfield there’s surprising competition emerging. Ecosia is…
By Ariella Brown For those who wished they could Google anything and figure out what direction to take for their business, this company provides a…