By Ryan Reynolds. Engaging in brand storytelling isn’t just an important modern marketing strategy, it’s vital, writes Uber Eats’ Ryan Reynolds. As audiences evolve…
By Paul Melis Hard as it may be to believe, it’s that time of year again – and no, I’m not talking about making…
By Susan Guillory Would you believe I’ve written thousands of articles over the past decade? Each time I write a new article, I have…
By Emma Koehn A senior Instagram executive says there is little evidence that sponsored posts don’t perform as well as regular posts and transparency…
By Marcel Schwantes With smart devices and AI beginning to dominate the workforce, the characteristics of an ideal job candidate have changed. Companies no…
The Association of Advertisers in Ireland together with Shark Awards, we’re delighted to present this special event focusing on how advertising and marketing specialists…
By Jelena Ignjatovic Typography is an essential part of web design. In fact, it’s just as important as colors and images for shaping up…
By Justin Bariso. A major development in bill payments is sure to excite. But does it continue a dangerous trend? When Amazon originally introduced Alexa back…
By Jillian Kramer. Before you post, ask yourself three essential questions. Social media isn’t just a way to pass idle time (or to find…
By Sarah Perez Pandora is doubling down on personalization and revamping its app in order to better compete with rivals like Spotify and Apple…