By Mark Daoust Text campaigns can pay huge dividends in the new decade. This year marks the start of a fresh decade, meaning it’s a…
Sourced from Pittsburgh Post-Gazette It is through the free exchange of ideas that the best rise to the top. Facebook is right to continue…
By Jayna Rana. Jenny Quigley-Jones started her firm Digital Voices in April 2017 with just £500 She left her job as a partner manager…
By Andy Nauman Like most marketing directors, I have worn several hats over the years. When my career began shifting from traditional marketing toward…
By Reb Risty. Video content is in demand now more than ever. Social media platforms such as Facebook and Instagram are continuously improving their…
By Armando Roggio A good customer profile relies on objective information to describe shoppers, often segmenting them around the reasons they choose a company…
By Brian D. Evans. The “cool factor” of being an entrepreneur is at an all-time high. Everyone seems to want to be a successful…
By Imran Tariq. When running a client-based business, the weeks and months can feel like roller coasters. Clients naturally come and go, depending on…
By Meta Karagianni. I have two daughters under the age of ten, and I am trying to instill in them an appreciation for and…
By Thomas Hobbs Marketers must stop prioritising strategies built around cookie data if they’re to succeed in the 2020s. Speaking on a panel at…