By Anish Majumdar. “My resume reads like I’ve been a passive spectator in my own career, not a player. What am I doing wrong?”…
By Amberlynn Adam. If you have ever been part of a marketing team of a corporate, you will know how hectic the work can be.…
By Tanya Dua. Dove is the latest marketer to find itself in hot water after it ran what many saw as a racist ad on Facebook last…
By Rick Welday, President, AT&T AdWorks. Over the last 20 years, the media landscape has rapidly evolved to meet the ever-changing demands of consumers…
By Mantas Malukas Regardless of the politics surrounding the man, Donald Trump built a real estate empire and then, against almost all the odds,…
By Ina Fried. User retention fell sharply in China, in particular. While smartphone owners continue to download mobile apps at healthy rates, they are…
By Tanya Dua. You may love or hate the idea of a 280-character limit on Twitter, but you can’t escape it. That’s because advertisers won’t let…
By Aatif Sulleyman The company uses people’s feedback to improve the accuracy of its targeting. Google has started letting people report adverts that know…
By Casey Newton. Amazon introduced a second-generation version of the Echo today with a dedicated bass tweeter and a modified, shorter design. The new…
By Jessica Davies. The Financial Times has investigated the scale of domain spoofing occurring against its site, and has been shocked by the results. The…