By Mark Irvine It’s been a full year since Google first released expanded text ads to advertisers globally – and what a year it’s been!…
By Romain Dillet. Apple and Google could be the biggest frenemies in tech. While they both compete like there’s no tomorrow, they also partner…
By Catherine Shu. Microsoft announced that its conversational speech recognition system has reached a 5.1% error rate, its lowest so far. This surpasses the…
By Jill Sherman Compelling content is the fuel for reach and scale Recently, my Twitter feed and email inbox were flooded with the headline,…
By Scott Adam Gordon. The Galaxy Note 8 was always going to be an expensive little devil; the latest device in Samsung’s most premium range will…
By Tanya Dua. The camera pans to a close shot of country star Brantley Gilbert’s face as he stands alone in a field and a voiceover…
By Ashley Stirrup. This article will provide some sound advice about getting data-driven marketing right—from think big but start small (and with the basics),…
By John Glenday. Google is to take direct action against approximately 1,000 online publishers which it has identified as being responsible for the use…
By Tanya Dua. Last month, Apple Music debuted a gritty black-and-white ad featuring country star Brantley Gilbert during a NASCAR race, evoking an unapologetically Americana…
By Mark Schmukler Where to Focus Your Annual Marketing Spend It’s never too early to start working on your company’s marketing plan for the…