By Shareen Pathak. As influencer marketing has grown, it’s gone way beyond a one-note business transaction between advertisers and a so-called social star. Between…
By Lara O’Reilly. Reddit is rolling out video ads and improving its ad-buying platform CANNES, France – While Snapchat had its Ferris wheel and…
B Mark Wnek In the dim and distant past, a friend of mine worked as a psychologist at a notoriously tough jail in Scotland.…
There are selfies, relationship builders, town criers, and window shoppers. By MediaStreet Staff Writers On an average day, 1.28 billion people check it. Monthly?…
By Mike Shields Oath CEO Tim Armstrong is slightly backing off his bold attack on Facebook and Google. Meanwhile, the company also seems to…
By Doug Lynch. The Galaxy Note 7 battery issue that Samsung faced last year was something that impacted just about every aspect of their…
By Ted Leonhardt Hey! Get on board with this critically important personal branding advice! You too can become a brand like Nike, Apple, or…
Researchers urged to hone methods for mining social-media data, or investment in marketing will be wasted. By MediaStreet Staff Writers A growing number of…
By Ayaz Nanji. Consumers say the thing they dislike most about brand marketing is false, misleading, or phony advertising, according to recent research from…