By Darrell Etherington. Shopify is announcing a number of new APIs for developers at its annual Unite developer conference in San Francisco today, but…
By Joey Kercher. When we speak with brands about the goals behind their experiential and event marketing campaigns, we typically hear answers such as…
By Dave Morgan, TV ads are about to undergo a huge shift in how they are bought and sold. This change isn’t just about…
By MediaStreet Staff Writers “Fake news” and “Failing NYTimes” are the two phrases Donald Trump tweeted most in his first 100 days in office,…
By Kevin Gallagher. There’s no question that YouTube is under public scrutiny after large, global brands recently halted campaigns on the platform because ads were…
By Peter Bendor-Samuel, There’s a new threat on the horizon for advertising agencies. Leading successful service providers including Accenture, Deloitte, KPMG, IBM, McKinsey and…
By Brian Millar. When I last worked in the ad industry, George W. Bush was president, tweets were something you heard in the park…
Here are some website redesign pointers for growing small and medium-sized businesses By MediaStreet Staff Writers Says Ufuoma Otu of Take Culture Media, “Whether…
By Emre Sucu, Matt Egol, and Edward C. Landry. The best consumer strategies start with knowing where and why people shop for your product.…
Sourced from Seeking Alpha Pro. Summary ITVPY’s share price continues to be held back by concerns about the television advertising market. Its dominant and…