By Simon Moser, edited by Maria Bailey With 94% of enterprise executives ramping up AI visibility spending but a third of marketers unsure how to…
BY DAVE KERPEN Providing value for free is the growth strategy that’s outlasted every algorithm change. When I wrote Likeable Social Media in 2011, one chapter…
By Tom May In 2026, more and more brands are teaming up. As someone who regularly writes about branding and advertising, I’ve noticed something odd…
By Luis Rijo Google today published a short explainer video walking through the mechanics of the Google Click Identifier, the string of characters that…
By Vidhi Choudhary TikTok Shop has a new flywheel, because it offers better fulfilment, more creators telling authentic stories, and a stronger product selection.…
By Aminu Abdullahi YouTube is clarifying monetization rules for repetitive AI-generated videos, synthetic personas, and low-effort content in its Partner Program. YouTube is tightening…
Sourced from HYPEBEAST Users navigate to any existing post, select edit, and choose a new track from Instagram’s music library. Summary Instagram introduced a…
By Salman Altaf In an era dominated by digital advertising, social media and sophisticated online targeting, many businesses have overlooked one of the most…
By Kim Key The less data companies collect about you, the less they can share, sell, or lose in a breach. Start protecting your…
By Sergio Alvarez When Mark Zuckerberg spoke about Meta moving toward more end-to-end AI-driven advertising, much of the reaction focused on what end-to-end AI-driven media…