Sourced from Parlé Most people don’t set aside time to shop online. They squeeze it in between real life. When an online store feels…
By Jonny Caplan | Edited by Micah Zimmerman Modern brands can no longer buy attention through advertising — they must earn it by becoming storytellers people choose…
BY ANNABEL BURBA Influencer marketing experts share the most common misconceptions about their field. When Stephen Titus and his co-founders launched London-based influencer marketing agency Faved…
By Thomas Germain TikTok is growing its data harvesting empire, and avoiding the app won’t protect you – but some easy steps can keep…
BY MARIAPAULA GONZALEZ Storytime aims to turn influencer marketing into a scalable, city-by-city marketplace for local businesses. When Aris Yeager and Philip Davis quit their…
By Jessica Hammers The tool developed by Sightly and Vurvey Labs helps brands quickly respond to news developments that could affect perceptions of campaign messaging. Dive Brief:…