By Jeff Smith OpenAI’s latest reported change being considered to ChatGPT is drawing a wide-range of strong reactions from users. The ever-evolving world of artificial intelligence features…
By Can Ozcer With the launch of GA4, Google has put in place its biggest change to analytics in the company’s 21-year history. The new…
By Rosie Hilder Shocking ads that actually worked. Controversial brands, campaigns or rebrands tend be the ones we remember. We’re all still talking about Cracker Barrel and Jaguar after…
By Ian Shepherd When James Watt talks about advertising, he sounds less like the founder of billion dollar beer brand BrewDog and more like…
By Daniel John One last debacle for the messiest rebrand of the decade. The fact that people still refer to Elon Musk’s social media platform as…
By Lara O’Reilly Coca-Cola has rolled out its second AI-generated holiday ad campaign, featuring its iconic trucks. Eagle-eyed viewers have noticed glitchy inconsistencies. The studio…