By Kendra Clark As part of The Drum’s Digital Advertising Deep Dive, we catch up with HP’s senior director of…
By Leigh Thompson It’s something many negotiators agonize over. Sometimes they don’t even think they have one. It’s your BATNA,…
Sourced from the Association of Advertisers in Ireland PLACES ARE FILLING FAST! We have had a great response so far…
By Shreesha Ramdas Customer success has come a long way to become a value driver for growth within an organization.…
Sourced from IT Brief NewZealand Cheetah Digital has unveiled five key trends shaping the state of relationship marketing in the…
By Jerry Balworth How can we increase productivity with your home office? Whether you are working from home, or at…
By Steve Peretz The attrition rates for app users are staggering – but do they have to be? Steve Peretz,…
By Matt Milano A new survey casts doubt on the potential success of the metaverse. The metaverse may be all…
By J. Clara Chan An IAB report finds that digital audio — defined as podcasts and streaming for music and…
By Griffin LaFleur An effective relationship marketing strategy can be a key component in acquiring new customers and retaining existing…