By SCAYLE The Abandonment Epidemic: 81% of Shoppers Turn Their Backs on Brands The symptoms are unmistakable: plummeting retention rates, spiking…
By Gemma Spence, AI is changing the shopfronts of our favourite brands. VML’s Gemma Spence explains just how said brands can…
By Tom May Creative leaders discuss how generalists with depth and good taste are becoming the industry’s most valuable players.…
By Lester Mapp As Google faces its biggest challenge yet, here’s how you can turn uncertainty into your next big win.…
By Dr. Diane Hamilton More than 800 million people are using ChatGPT each week, and one in five people use it for…
By Rakuten Viber A lot can change in ten years The past decade seems to have disappeared in the blink…
By Mark Mwachiro Social media platform X, formerly Twitter, is introducing new features to its direct-messaging service, XChat. Early Monday morning,…
By Kristen Dolan Have you ever visited someone who recently moved into a new place? There are usually one or…
By Sara Friedman That tech bro with the inspirational quotes, your old English lit professor, and that girl from your…
By Anna King Brand-building today demands an ever-evolving consumer-first mindset, says Anna King of M+C Saatchi Consulting. It’s more important than…