By Shannon Prager Business-to-business marketers are responsible for raising awareness, generating leads to drive revenue and differentiating their organization from…
By Nilesh Maurya While there could be many reasons built around why products fail, there have been products that have…
By Stephanie Wells. With the new year here, it’s time for marketers to solidify their strategies for more productive, effective…
Sourced from yahoo! finance Marketers expect to invest heavily in social automation technology to streamline inefficiencies Smartly.io, the leading social…
By Moss Clement. Lead generation vs demand generation, what is the difference? I’m sure you’ve heard these terms used regularly,…
By Andy Budiman. Andy Budiman (feature image), chief product officer at Detexian write that in 2020, human-centred design must fuse with…
By Kayla Carmicheal. You know the feeling of having a great idea, a brilliant view of how it’ll work, but…
By Michael Brenner I’ve already explained why I predict 2020 will be the year of the customer. The traditional, tried-and-true marketing…
By Shreya Ganguly. The total Indian digital advertising industry spending stood at INR 13,683 crore at the end of 2019,…
KAX Media Ltd., 3rd Floor, Fitzwilliam Court, Leeson Cl, Dublin 2 Location – Global Freelance Role We are looking for…