By Ewan Spence Taking a look back at another week of news from Cupertino, this week’s Apple Loop includes an exclusive look at the…
By Shareen Pathak In late June, a bright, neon yellow digital billboard appeared on 33rd Street and Seventh Avenue in New York, right outside…
By Mike Shields. The ad industry is trying to root out fraudulent digital ads. Google has quietly been running tests with media companies such as…
If you are marketing a travel destination, you only need one mantra: Deliver an ‘Instagrammable holiday’ or go home. This conclusion is based on…
By Elizabeth Stinson Imagine, for a moment, that you’re inside a virtual reality world. You look to your left and an open door appears,…
By Ian Barker. According to a new survey by advert filtering company AdGuard, 57 percent of internet users have either fallen prey to advert…
By Gabriel Shaoolian. Designing digital ads doesn’t have to be incredibly difficult, but it does take skill and strategic thinking in order to do it…
By Naina Sood As technology evolved, now there is an evolution of the consumer as well. Marketers need to understand the new-age connected consumers…
By Tomas Laurinavicius. Bill Gates is famous for saying, “I choose a lazy person to do a hard job. Because a lazy person will…
By Wayne Breitbarth If you received All-Star status on LinkedIn, I hate to burst your balloon. But that lofty rating has very little to do…