Content — The latest soap and celebrity gossip, real life stories and practical advice on fashion, style and beauty as well as top consumer tips, Woman’s Way is the friend you can rely on.
Subscription: Ireland €45.50 (6 months), €91.00 (12 months). Britain €148.00 (12 months), Europe/Rest of World €190.00 (12 months).
Audience: Women aged 30+
Established: 1963
Frequency: Weekly (51 issues per annum)
Circulation: 20,981 (ABC January to December 2017)
Readership: 162,000 (TGI 2016)
Brand extensions: Woman's Way Mum of the Year Awards
Woman's Way Children of the Year Awards
Advertisement Sizes
Specification Height Width
DPS
Trim 290 mm 460 mm
Bleed 296 mm 466 mm
Type Area 246 mm 436 mm
Full Page
Trim 290 mm 230 mm
Bleed 296 mm 236 mm
Type Area 246 mm 206 mm
Half Page
Vertical Boxed size 246 mm 100 mm
Horizontal Boxed size 120 mm 206 mm
Third Page
Vertical Boxed size 246 mm 65 mm
Horizontal Boxed size 78 mm 206 mm
Quarter Page
Boxed size 120 mm 100 mm
Strip (H) Boxed size 57 mm 206 mm
Strip (V) Boxed size 246 mm 48 mm
Rate Type | Rate Description | Rate |
---|---|---|
Agency Commission | 15% EUR | |
Colour | DPS | 6,700 EUR |
Colour | Full Page | 3,600 EUR |
Colour | Half DPS | 3,700 EUR |
Colour | Half Page | 1,900 EUR |
Colour | Quarter Page | 1,100 EUR |
Colour | One Third Page | 1,500 EUR |
Special Positions | Guaranteed Positions | +15% EUR |
Special Positions | IFC/IBC/OBC | 4,000 EUR |