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Do you need to bring some organization to your social media workflow? Looking for tools to help?
In this article, you’ll discover three tools to help you better organize social media posting, monitoring, and campaign execution tasks.
#1: Plan Your Social Media Schedule With ContentCal
One of the biggest challenges for multi-platform social media managers is keeping all of their channels meaningfully active and engaging. Finding content that works and keeping social media accounts updated are keys to building a solid social media presence.
A social media tool like ContentCal can help with this. It’s a neat social media editorial solution that helps you manage all of your social media entities using an online calendar and delegating tasks.
To set up your ContentCal calendar, you’ll need to:
- Register for a free trial and invite team members to help you manage your brand’s social media calendar.
- Connect your social media accounts (Facebook, Twitter, Instagram, and LinkedIn).
- Set up your “planning channels.” These are the types of content you’re creating and marketing—videos, email marketing campaigns, or interview-type posts, for example.
- Set up category color-coding. This allows you to color-code your calendar for more balance. A quick look at your calendar will allow you to see which topics you cover more often than other topics.
From there, you can start filling in your calendar with all kinds of updates to make sure you’re posting something each day.
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