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Business 20 Top Graphic Design (Branding) Project Proposal Templates

March 16, 2018 No Comments

If you’re in business, branding is an important part of that. Branding affects how others perceive your business, and ultimately it affects your bottom line since people choose whether to do business with you based on their perception of you.

Strengthening your brand identity is important as you start your business or if you’ve changed your branding strategy. Branding is never more important than when you send out a design project proposal.

The right graphic design proposal templates can help you grow your own brand since they let you to incorporate branding elements right into your design proposal. Fortunately, there are plenty of branding proposal templates that will help you strengthen your brand. In this article, we’ll explore twenty design proposal templates to help you build your own brand and also land design clients. Here’s a popular design proposal template that’s trending in 2018:

Popular graphic design proposal template — This high quality design proposal template is just one example of a template proposal that you can find on Envato Elements.

We’ll also share five project proposal tips in this article to help you create the best design proposals for your needs.

What Is a Design Proposal?

A design proposal is used by a freelance designer, design agency, or other design business. It’s sent out to prospective design clients to provide details on design and branding work.

A design project proposal needs to be crisp and professional since it represents the business that sends it out. It also needs to be consistent with the organization’s own branding. For more information on branding, review this tutorial:

Branding

What Is Branding?

Julia Melymbrose

Top Branding Project Proposal Templates (2018 Product Showcase)

Here is a curated selection of some of the top graphic design proposal templates from Envato Elements and Graphic River. These unique design proposals are ideal for any branding or design project you may have.

Browse through these branding project proposal templates to find the right one to download for your next project.

1. Rubicon Branded Identity Kit Bundle

Choose between four different design templates with cover letter and table of contents. Use the free fonts and choose between three different color combinations.

Keeping your branding consistent for all of your communication needs is easy with this bundle. The template set also includes business card templates and a Facebook timeline template as well as some high-resolution background textures.

2. Design Proposal Template – Easy to Customize

This 36-page design proposal template is ready for you to customize. Here are some of the convenient features you’ll benefit from:

Based on free fonts
One-click color customization
Use with popular paper sizes, A4 International & US Letter
Grid-based layout
Layered document
And more!

3. Full Business Proposal Template

This full business proposal template is a great choice for your design and branding proposals. From start to finish, this professional proposal leaves a powerful impression. It’s perfect for agencies and other creative professionals.

Start by choosing one of three eye-catching different cover designs. Then take advantage of some of the unique features such as a milestone schedule, portfolio section, and pricing plans. The proposal template even includes a section for terms and conditions and a contract.

4. Clean Proposal – Flexible and Easy to Edit

This 16-page proposal template is a great find if you’re looking for a proposal with a clean, attractive look. There are two different cover designs. INDD and IDML files are included. Plus, it’s fully editable and easy for you to add your own information!

5. Well-Organized Project Proposal Template

This well-organized proposal template makes it easy for your design project proposals to look good. It’s been separated into five layers to make it easy for you to work with. Plus, the template includes a help text file.

Customers love this one. Here’s just some of what they say:

“This is really good work!”

“With this design the project is already a success! =) Great Work!”

“Great product!”

6. Apps Design Proposal – Great for Creatives

Whether you’re an agency or a solo creative, the Apps Design proposal has a clean, modern look that you’re going to love. This 24-page template supports both A4 and US Letter sizes. The images, text, and objects are all on different layers–making it easy for you to edit. Plus, there’s an auto page numbering option!

7. Agency Proposal Template – for Design Agencies and Other Creatives

This gorgeous creative proposal template is designed to meet the needs of creative professionals. With this template you’ll find lots of agency-friendly features such as:

A project timeline
Room for client testimonials and templates
One-click color adjustments
Numbered master pages
Free invoice template
And more!

8. Branding Proposal Template With Multiple Templates

With 14 templates, this proposal package has everything you need to make a pitch. You’ll find templates for a cover letter and resume as well as templates for project proposals and design quotes or estimates. There’s even a matching invoice for billing.

The template’s easy to use and customize. Plus, you can change the colors in the proposal to match your own unique branding.

9. Brand Logo Document – Great for Client Branding

No discussion of branding guidelines would be complete without a look at this brand logo document. If you do a lot of banding work, you’ll want this to use with your own clients. The beautiful design is based on a document grid and can be used for both print and web guideline documents. You’ll find this template has titled master pages with real text.

10. Creative Branding Proposal With a Clean, Modern Look

Impress your clients with the clean, modern look of this creative branding proposal template. You may even find this ideal for building your corporate identity. Some of the user-friendly features include:

Based on free fonts
Print-ready
Well-organized design
Help file included
And more!

11. Quoter Professional Proposal Template With Invoice

The image your branding project proposal projects is important. This professional-looking template is great for branding and other creative projects. Plus, it’s full of features to help you succeed. Choose from two layout sizes and customize the colors to match your company’s brand. The bonus invoice template includes the Autosum feature.

12. Graphic Design Project Proposal

This 40-page proposal template boasts a 12-column grid and also includes a baseline grid. Icons are included with the template. The graphic design proposal template also has many popular proposal sections including a table of contents, an about section, a case study, and a project timeline. There’s even a section for frequently asked questions (FAQs). It’s print ready and works for both A4 and US letter size pages.

13. Kinney Design Proposal – Flexible Format

The flexible format of the Kinney Proposal template makes it perfect for use by an agency or creative professional. The design is aligned to a 12-column grid. Images, text, and background are all separate layers to make it easy for you to edit. Plus, you’ll get a help file.

Here’s what customers say about this popular proposal template:

“Spectacular work!”

“Stylish Work And Great Item. I Like It.”

14. Landscape Graphic Designer Proposal

With a unique landscape format, this professional proposal is bound to catch your client’s eye. The fully editable graphic design proposal template file includes 30 professionally designed pages. There’s also a professionally designed front and back cover to further enhance your brand. And you’ll get a file with help and instruction text to make using the template even easier.

15. Bright Brand Proposal

Take full advantage of the way this design proposal template bundle uses color to help your proposal stand out. You can use this proposal template with A4 or and US letter size pages. Here are some of the other powerful features that make this creative proposal template work:

Includes vector infographics
Aligned to a 12-column grid
Help file included
Editable text and color swatches
Master pages
And more!

16. Creative Design Proposal – Bold Design

The bold design of this creative design proposal template is bound to impress. The template comes with 24 pages, but you can add more pages by duplicating existing page layouts. Personalize the colors in this template using the one-click color panel. A documentation file is included for your convenience.

17. Project Proposal Template With Eye-Catching Graphic

This print-ready project proposal is great for creatives or anyone who needs to make a good impression. It’s easy to customize–add your own colors with the palette. It’s based on free fonts. Plus, all the graphics are included with the template. The template files include a PDF preview file and a help file.

18. Graphic Designer Proposal – Clean Design

The clean design of this modern graphic designer proposal is good template choice for creatives and anyone else who needs their proposal to have a clean, professional look. The portrait proposal template design is 26 pages long and based on free fonts. In addition, you’ll find:

Automatic page numbering
Master pages
Grid-based layout
Documentation included
Supports A4 and US Letter sizes
And More!

19. Big Brand Proposal – Easy-to-Edit

This comprehensive, easy-to-edit branding proposal is a great template choice for many reasons. It’s based on a 12-column grid. It includes clearly labeled layers as well as paragraph and character styles. Plus, it has editable tables. It’s no wonder that customers said this about this template:

“Looks great and really easy to use template!”

“really delicious work….“

20. Elegant Proposal – Professional Design

The professional design of this creative proposal template is sure to please. It’s got a master page for layout consistency. You can customize the fonts and colors to reflect your company’s branding. The template is 18 pages long, but it’s easy to add additional pages as needed. Plus, there’s an invoice template included to help keep your project branding consistent.

By Laura Spencer

Sourced from envatotuts+

In News

Using Models in Your Advertising Campaign? Be Careful With Their Make-Up

March 13, 2018 No Comments

It could be sending the wrong message to your intended audience.

By MediaStreet Staff Writers

An academic study has found that women wearing heavy makeup are less likely to be perceived as leaders. Of course, it depends on what you are selling and to whom. But if you want your model to portray leadership, then stay away from the make-up kit.

The research from Abertay University found that women wearing heavy makeup were less likely to be thought of as good leaders. The study was led by Dr Christopher Watkins of Abertay’s Division of Psychology, and published today in Perception journal. It revealed that the amount of makeup a woman is wearing can have a negative impact on perceptions of her leadership ability.

Study participants were asked to view a series of images featuring the same woman without cosmetics and with makeup applied for a “social night out”.

Computer software was used to manipulate the faces and the amount of makeup was also manipulated in the face images.

Each participant completed a face perception task where they judged sixteen face-pairs, indicating how much better a leader they felt their chosen face to be compared to the other face.

It was found that both men and women evaluated women more negatively as a leader if the image suggested she was wearing a lot of makeup.

Dr Watkins said, “This research follows previous work in this area, which suggests that wearing makeup enhances how dominant a woman looks. While the previous findings suggest that we are inclined to show some deference to a woman with a good looking face, our new research suggests that makeup does not enhance a woman’s dominance by benefitting how we evaluate her in a leadership role.”

The study was carried out by Abertay graduates Esther James and Shauny Jenkins and used a measurement scale common in face perception research, which calculates the first-impressions of the participant group as a whole, working out an average verdict.

Dr Watkins has carried out previous high-profile studies including work looking at how women remember the faces potential love rivals and the role of traits related to dominance in our choice of allies, colleagues and friends.

To view the full study click here.

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In News

3 Reasons You Can’t Have a Nice Social-First Content Marketing Strategy

March 13, 2018 No Comments

By Mike Brown

“What am I missing? What is the insight I’m not seeing that could make our content marketing strategy make sense?”

An attendee at the 2018 Social Media Strategies Summit conference in San Francisco made that comment. She works for a major non-profit organization. She’s trying to manage through three strategic expectations the senior management team and board have regarding a content marketing strategy:

They want to keep everything on one Facebook page.
They have two important audiences that are each interested in different types of content.
She can’t change either of the first two strategic expectations.

She’s beating herself up for her inability to find an amazing branding strategy insight. The one that would allow her to get around the contradictions posed by her senior management team’s decidedly non-social-first content marketing strategy expectations.

As we discussed her organization’s situation, I suggested various ways to target content to the two audiences based on what they are interested in hearing about from the organization. While the ideas were sound strategically, each one directly challenged the expectations in a way she was certain she couldn’t do.

After a few minutes, I assured her that she isn’t missing any big branding strategy insight.

The problem is the management team’s decisions about the content marketing strategy. Their stipulations are all about brand-first, not social-first, content.

She told her management team that she would return from the conference and write the organization’s social media strategy. She didn’t see that happening without the big insight.

I suggested she instead focus on creating a strategic conversation with her management team. Her first step is to address what they want to achieve as an organization with their two audiences. She can then start suggesting how social media contributes to realizing those business objectives. The more they want to push a brand-first content strategy, the less wedging in a few social-first content marketing tactics will successfully fix things.

Maybe THAT is the insight she was seeking: you can’t pursue the smart thing (a social-first content marketing strategy) when management’s every strategic expectation runs counter to doing so.

Not a great situation. As least now, though, she has a pathway to attempt to help them work their way out of it! – Mike Brown

Boost Your Brand’s Social Media Strategy with Social-First Content!

Download the Brainzooming eBook on social-first content strategy. In Giving Your Brand a Boost through Social-First Content, we share actionable, audience-oriented frameworks and exercises to:

Understand more comprehensively what interests your audience
Find engaging topics your brand can credibly address via social-first content
Zero in on the right spots along the social sales continuum to weave your brand messages and offers into your content

Start using Giving Your Brand a Boost through Social-First Content to boost your content marketing strategy success today!

By Mike Brown

Sourced from Brainzooming

In News

Why Facebook Video Ads Should Only be Just Six Seconds Long

March 12, 2018 No Comments

Facebook is now the most popular places that advertisers are putting their video ads, even beating YouTube.

By MediaStreet Staff Writers

Top marketers know that digital video is one of the most powerful tools to increase consumer engagement and brand loyalty. In fact, according to a new study from Clinch, brand marketers are ramping up their production of digital videos with an emphasis on creating campaigns specifically for Facebook and YouTube.

The study found that 78 percent of marketers plan to increase their production of video ads in 2018, while only 43 percent of marketers plan to increase their production of static banner ads this year.

Social is Video

When it comes to digital video campaigns, Facebook reigns supreme, representing 46 percent of all video ads produced. When adding Facebook-owned Instagram into the mix, this number leaps to 74 percent. YouTube comes in a close second at 41 percent.

Says Oz Etzioni, CEO of Clinch, “It’s no secret that Facebook and YouTube dominate the digital media landscape and we don’t expect this to slow down, particularly with the Facebook algorithm change which requires brands to pay in order to be seen. In 2018 brands will increase spend and leverage the rich data that these platforms provide. However, the data and platform are just two pieces of the puzzle. Creative is the critical third piece. If brands aren’t uniquely tailoring their creative specifically for each platform and by audience, opportunities will be missed and ROI will be lowered.”

Nearly three quarters of marketers are adopting online video from their TV commercials. 44 percent indicated that they don’t shorten commercials for each platform’s suggested length. While TV ads remain a critical source of video content, the user experience of each social platform is very different than traditional TV. For example, TV ads are 15 to 30 seconds long but Facebook and YouTube recommend six-second videos.

Etzioni continued, “We were really surprised to learn that marketers were taking a one size fits all approach to video. In 2018, marketers will awaken to the fact that investment in creative will increase ROI and personalisation at scale, and will become the norm for digital video as it has become for static ads.”

Defining Social Personalisation

While 50 percent of respondents say they personalise their video campaigns, brands can be doing a lot more. Those that are personalising their creatives based on data are seeing big results. Nearly 90 percent of respondents who have customised Facebook or YouTube video ads reported seeing benefits. Furthermore, 70 percent of those who customise said that they have seen improvements in their key performance indicators (KPIs).

According to Etzioni, in the next few months, the definition of personalisation will change. “Rather than creating a handful of versions – one for men, one for women, one for the East Coast and one for the West Coast, we expect brands to be using data insights to personalise at scale. This means hundreds if not thousands of versions of videos where the message and creative is tailored to their specific needs and interests. This will create a more meaningful experience for the consumer and transform video campaigns from simply brand awareness to direct response opportunities,”

The full report, “How Leading Brand Marketers are Using Personalised Video to Drive Sales,” is available for download here.

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In News

Advertising Product Results? Put Images Closer Together

March 7, 2018 No Comments

Consumers believe a product is more effective when images of the product and its desired outcome are placed closer together in advertisements, according to a study in the Journal of Consumer Research.

By MediaStreet Staff Writers

“Merely changing the spatial proximity between the image of a product and its desired effect in an advertisement influences judgment of product effectiveness. Consumers tend to judge the product to be more effective when the two images are closer versus farther apart,” write authors Boyoun Chae (University of British Columbia), Xiuping Li (National University of Singapore), and Rui (Juliet) Zhu (University of British Columbia).

Advertising done right: The “problem” (wrinkles) and the solution (Wrinkle cream effectiveness) in very close proximity.

Many advertisements promoting the effectiveness of a product show both a product image (anti-wrinkle cream) and an image of the promised results (a face without wrinkles). Objectively, the distance between the two images should not affect how consumers judge the product’s quality.

This advertisement is done so well, the text about the product’s effectiveness is actually touching the face of the model.

In a series of studies, consumers were asked to judge the effectiveness of a variety of products promising specific results (acne cream, pain reliever, nasal allergy spray, bug spray, fabric softener). Consumers tended to assume a product was more effective when its image was placed closer to that of its promised effect. The proximity of the images was more influential when consumers were less knowledgeable about a product category or when the results were expected sooner rather than later.

Here we see there is some distance between the product (a razor that gives a perfect shave) and the outcome (Mourinho’s perfectly shaven face).

Companies should understand the subtle effect that spatial proximity between images has on consumer judgment of product effectiveness. When companies want to promote the immediate effects of their products, images of the product and its desired effect should be put closer to each other in an advertisement.

“The spatial proximity between visual representations of cause and effect in an advertisement can influence consumer judgments of product effectiveness. The closer the distance between an image of a product (an acne treatment) and that of its potential effect (a smooth face), the more effective consumers will judge the product to be,” the authors conclude.

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In News

5 Social Media Marketing Trends to Watch Out For in 2018

March 5, 2018 No Comments

Make sure to keep an eye out for these five social media marketing trends that are taking over the digital marketing world in the upcoming year.

Did you know that on an average, we scroll through at least 300 feet (90 meters) of content daily? Not every brand’s campaign grabs our attention. It is a difficult and competitive game, as brands are trying harder to grab our attention, while our attention span has been reduced to a mere eight seconds. Brand strategy in the coming years will try more than ever to connect with their audiences across a variety of social platforms. It becomes imperative that your campaign works, more so taking into account the speed of feed. We have curated a list of five trends that we believe will impact your social media strategy in 2018.

Adopt Chatbots

https://giphy.com/gifs/11FyVJOvLleR5S

Gone are the days when chatbots meant unresponsive, hilarious and outright ridiculous software. Today, chatbots can do a lot more than just solve customer issues or order pizza for you. Various studies state that 20% of business content could be machine generated by next year. When we teach machines how to create authentic and engaging stories, the potential for advertising and marketing will become multifold. Chatbots interact with the users and deliver the solutions that they are looking for at the speed of light. Bots are developing to become smarter and empathetic. This engagement feels personal, from the user’s perspective. Chatbots are definitely a must-try social media marketing strategy in 2018 for your business.

Momentary content makes for good engagement:

Snapchat was the early adopter of momentary content. Instagram and Facebook followed suit, owing to the huge popularity of Stories format in a short time. These content are ephemeral and disappear in 24 hours. Brands are creating a whole new digital marketing strategy for their momentary content marketing. Having your stories appear at the very top of your follower’s feed keeps your brand at the top of their mind. Many brands do a live story session with a subject matter expert. This helps the user look out for the brand more so as to not miss an informative session. Ephemeral content marketing strategy is something that you should try in 2018!

Augmented reality boom

Augmented reality blurs the line between reality and computer-generated content by enhancing what we see, and hear. The adoption of augmented reality on mobile phones is a quick and easy way for brands to reach their target audience. Many brands are taking their products right inside the homes of users through exclusive filters. IKEA has released an app called Place which allows users to preview how the furniture would look in their homes before they buy. As more people get warmed up to augmented reality, more people will start to feel like they are missing out on things and want to become a part of it. However, you would also have to check where your strategy fits. Make sure your AR adds value for the user and don’t simply create one for the sake of it.

Influencers are here to stay

Influencer marketing has grown so much over the last two years that the popularity has made it difficult to know whom to trust. Consumers expect genuine reviews from genuine influencers. Brands must seek to work with relevant influencers with industry background or knowledge. Viewers are already bored of seeing brands engage popular influencers who promote teeth whitening and a mobile phone app with the same vigor. In 2018, try and create worthwhile relationships with influencers and maintain them. Influencer marketing is going to become more authentic with brands moving to real experts instead of social influencers.

Make more videos

We are addicted to mobile phones, and we love our videos. In 2017, 90% of the most shared content on social media was in video format. If you are not using videos yet, you will have to quickly start using them and master the art of capturing the user’s attention in the first 3 seconds. Video is the quickest and the closest way you will come face to face with your target audience. As with everything, you need to have a clear strategy before creating a video. Taking advantage of Facebook Live and Instagram Live is also a smart strategy. Ensure that the video is of the highest quality and engaging. You will also have to consider making the best design and make sure to add subtitles to attract users when they are watching with sound off.

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In News

Majority of Travelers Use Review Sites Before Booking

March 2, 2018 No Comments

It’s all about the reviews, so make sure yours are good.

By MediaStreet Staff Writers

More than three quarters of travellers use review sites such as Yelp and Trip Advisor to conduct research prior to booking services.

This is according to a survey conducted by The GO Group, an international ground transportation provider.

The respondents were asked about site usage for accommodations, activities, events and ground transportation.

When asked about use of sites for hotels and other accommodations, 13% of respondents said they always check sites; 31% said they do so frequently, 34% said sometimes and 22% said never.

Fifteen percent said they always check sites for reviews about tours and activities; 25% and 34% said they do so frequently and sometimes, respectively. The results for checking on attractions and venues were similar were about the same.

Fewer people use review sites for ground transportation. Only 10% percent said always they did so; 23% said frequently and 40% replied sometimes.

The survey also asked how many people post on review sites. Just three percent said they always posted on the sites, nine percent do so frequently; 40% post sometimes and 26 % responded they have never posted on a review site.

“In addition to or even in lieu of obtaining information and referrals from close friends and family, more people are opting to use content generated by strangers as a guide for booking travel experiences, says John McCarthy, president, GO Group. “As reliance on online review sites continues to grow, it behooves all of us in the travel-related industries industry to regularly review and respond to posts, and monitor them for potential customer services issues.”

The GO Group LLC is the nation’s largest airport transportation provider, offering shared rides, private vehicles, sedans, charters and tours, serving some 90 airports in North America, Mexico, the Caribbean and Europe and transporting more than 13 million passengers per year.

This study shows just how much babysitting and care you need to put into your online reviews. Like you don’t already have enough to do!

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In News

Abercrombie & Fitch, Adidas, and Gap are resuscitating a trend that millennials have rejected for years

February 26, 2018 No Comments

By Mary Hanbury

Logos are back with a vengeance.

At one time, visible logos were about the biggest faux pas a brand could commit, and now they’re back in vogue.

Designer brands such as Gucci and Calvin Klein have made flashy logos cool again, and suddenly millennials love them. Now, mass-market retailers want in.

In 2015, brands such as Abercrombie & Fitch, Coach, and Michael Kors started to reduce the number of logos on products to appeal to millennials. But the tide has turned.

In their most recent earnings calls, Ralph Lauren, Guess, and Abercrombie & Fitch all highlighted the move towards logos, CNBC reported.

“The focus on our icons was evident in our fall and Holiday assortment. Our Polo Bear sweaters and novelty items embellished with our iconic symbols like our Crest Logo and Downhill Ski Racer graphic were among our best sellers for the season,” Ralph Lauren CEO Patrice Louvet said in the company’s most recent earnings call.

The revival of logos is partly due to a move by brands to hearken back to previous collections. Calvin Klein, for example, relaunched its “American Classics” collection in 2017. In January, its ad campaign featuring the Kardashian-Jenner sisters showed the logo and label name prominently.

Gap has been doing the same. In January, the company said it would be launching “Archive Reissue – Logo Remix,” a collection of clothing and accessories to celebrate its logo.

Take a look at the brands that are cashing in on the logo trend:

Gucci T-shirt, $590.

Gucci

Adidas T-shirt at ASOS, $30.

ASOS

Gap logo jacket, $49.97 (in the sale).

Gap

Stussy old stock tee at Urban Outfitters, $35.

Urban Outfitters

Fila at Urban Outfitters, $38.

Urban Outfitters

Tommy Hilfiger sweatpants, $49.

Urban Outfitters

Guess handbag, $118.

Guess

Guess logo tee, $39.

Guess

Coach clutch, $295.

Coach

Cavin Klein has made its logo and brand name a prominent part of its new collection and ad campaign.

Facebook/Calvin Klein

Feature Image Credit: NBA player Willie Cauley-Stein wears a Gucci logo T-shirt. This shirt has become a fashion staple.Jerritt Clark/Stringer

By Mary Hanbury

Sourced from BUSINESS INSIDER UK

In News

Are you a Tourism Marketer? Here’s What Travellers are Hashtagging the Most

February 23, 2018 No Comments

If you are marketing anything in the tourism game, this is what you need to know.

By MediaStreet Staff Writers

For those that are lucky enough to get away on holiday or go on an extended travel stint, we can predict what actvities you might be doing after a new study has been published by Hotels.com

The company have used a data-crunching bot to track what people are hashtagging the most on their sojourns. More than five million brags globally were analysed using a combination of Tweet data, Instagram posts and travel keywords and destinations mentioned on other social media. So here are the results.

Worldwide travellers are all about the culture: they enjoy musing around museums (300,000 brags), old-town charm (170,000 brags) and a spot of sunshine (130,000 brags), but they can also be found in floating restaurants, erotic museums and night markets.

TOP 10 GLOBAL THEMES

Museum
Rooftop bar
Old Town
Modern Art
Opera
Sunshine
Olympic Games
Cathedral
Gallery
Ballet

This travel bragging trend echoes the findings from the recent Hotels.com Mobile Travel Tracker report, which revealed that one in six travellers search social media before their trip to plan the photos they’ll take. And 56% of people surveyed admit to spending more than an hour a day on their smartphones while on holiday.

While travellers naturally brag about taking in the tourist hotspots and cultural offerings, more people than ever are sharing foodie ‘grams, shopping stories and luxe posts.

#Foodporn
You’re never more than an Insta-scroll away from #FoodPorn and the brag lists are brimming with culinary treats. Cakes in Stockholm and curry in Toronto spice up the brag lists, and New York steak and pizza both made the cut. Perhaps more surprisingly, enchiladas proved twice as popular as modern art in Mexico City, ice cream scooped 10% of all San Francisco brags and Jumbo Kingdom floating restaurant in Hong Kong took second place in the Hong Kong chart with more than 20,000 brags.

Shop ’til you drop
Shopping is a must-do for most travellers. Those visiting Paris brag more about the Rue Vieille du Temple, famous for its boutiques, than Le Louvre! Other top shop-spots included Bal Harbour in Miami, the Harbour City mall in Hong Kong, vintage shops in Melbourne and the stylish Cecile Copenhagen fashion brand made the Danish capital’s top 10.

Five-star luxury
When travellers check into a posh, luxury hotel they naturally want the world to know. The stunning 5-star Ritz Carlton in San Francisco topped the city’s brag list, the Four Seasons in Singapore proved brag-worthy and the Park Hyatt came in at number one in Seoul – most likely for its awe-inspiring rooftop pool.

Scott Ludwig at Hotels.com said, “Bragging about your travel experiences on social media has become the norm – if you didn’t get social kudos out of it, it didn’t happen!”

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In News

Adweek Announces Its First Advisory Board, Featuring 24 Top Marketing, Media and Technology Executives

February 21, 2018 No Comments

Adweek has called in the big guns for a huge collaboration which could be an example of how the rest of us will work in the future.

By MediaStreet Staff Writers

Everyone in advertising knows Adweek, a bible for marketers. Adweek has published articles for the brand marketing ecosystem since 1979. Adweek’s coverage reaches an engaged audience of more than 6 million professionals across platforms including print, digital, events, podcasts, newsletters, social media and mobile apps.

Today, the publication announced the launch of the Adweek Advisory Board, made up of 24 of the most innovative and creative executives who are shaping the modern brand marketing ecosystem.

Adweek says they recognise the need to synthesise a diversity of opinions to maintain its position as a voice in the marketplace. “Our newly formed Advisory Board will provide us – and our audiences – with the thought leadership and expertise we all need to help navigate the complex and constantly shifting ecosystem of today’s marketing and media world,” said Adweek editorial director James Cooper. “Adweek’s ultimate goal each day is helping our readers stay ahead of the curve and do their jobs better.”

“I am excited to be partnering with Adweek and joining its Advisory Board,” said GE CMO Linda Boff. “With digital transformation built into our DNA, we are in an especially unique position to guide and advise Adweek and the business community it serves.”

The Advisory Board will meet regularly with Adweek’s senior editorial team at gatherings across the country to discuss the pressing issues of the day. Members will also be on hand to publish thought leadership columns, speak at Adweek events and provide Adweek with insight and analysis on an as-needed basis across all platforms.

“The times we operate in aren’t easy. The pressure to deliver is daunting for even the most experienced here,” said board member Colleen DeCourcy, chief creative officer for agency network Wieden + Kennedy. “When an organisation like Adweek consciously turns its efforts to developing our talent, I am all in. Collaboration feels like the thing we need right now. All boats rise with the tide.”

Adweek’s Advisory Board Members:

Marisa Thalberg, Global CMO, Taco Bell
Linda Boff, CMO, GE
Adrienne Lofton, SVP of Global Brand Management, Under Armour
Andrew Keller, Global Creative Director, Facebook Creative Shop
Cameron Clayton, GM of Watson Content and IoT, IBM
Jon Suarez-Davis, Chief Strategy Officer, Salesforce Marketing Cloud
Ben Lamm, CEO and Founder, Conversable and Hypergiant
Caroline Papadatos, SVP of Global Solutions, LoyaltyOne
Alicia Hatch, CMO, Deloitte Digital
Baiju Shah, Chief Strategy Officer, Accenture Interactive
Joel Stillerman, Chief Content Officer, Hulu
Colin Kinsella, CEO North America, Havas Media Group
Michelle Lee, Editor in Chief, Allure
Tiffany R. Warren, SVP and Chief Diversity Officer, Omnicom, and Founder and President, ADCOLOR
Susie Nam, COO, Droga5
David Sable, Global CEO, Y&R
Colleen DeCourcy, Chief Creative Officer, Wieden + Kennedy
Michael Dill, President and CEO, Match Marketing Group
Bonin Bough, Author and TV Host
Terrance Williams, CMO and President of Emerging Businesses, Nationwide
Kasha Cacy, CEO, UM U.S.
David Mondragon, CEO of Triton Automotive Group and Senior Partner, Motormindz
Linda Yaccarino, Chairman of Advertising and Client Partnerships, NBCUniversal
Nannette LaFond-Dufour, Global Chief Client Officer, McCann Worldgroup

To read further about Adweek’s Advisory Board initiative, click here

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