By Naza Nazeem.
Whether you’re planning to start a new business or have already taken the leap, check out these digital tools that help you save time, encourage productivity and stay organised at all times.
With many young entrepreneurs coming forward with their start-up businesses, the need for time and cost-effective tools have also increased. We’ve come up with 7 digital tools to help kickstart your business growth, ensure productivity and have an effective management strategy.
1. SquareSpace: Build a Website
All-in-one solution to create a website
© SQUARESPACE
Having a business website is more important than you think – even for small businesses. While establishing credibility, a website also allows you to market your products and services online for not only potential consumers, but potential businesses as well. With SquareSpace, it’s simple to turn your ideas into reality. All you have to do is choose your template to best fit your personal style and professional needs, explore the tools you want to add; such as booking services, and then reach your audience.
2. Google Analytics: Web Analytics Service
Track and report website traffic
© GOOGLE ANALYTICS
Google Analytics gives you the tools you need to analyse data for your business, all in one place, to help you make smarter decisions. Understand your site and/or app users to better check the performance of your marketing, content, products, and more. Access Google’s unique insights and machine learning capabilities to make the most of your data. Analytics works hand in hand with Google’s advertising and publisher products, to gather insights that aid in delivering results.
3. HubSpot: Inbound Marketing, Sales and Service Software
Create compelling content and present to the right people
© HUBSPOT
HubSpot offers a full stack of software for marketing, sales, and customer service, with Customer Relationship Management at its core. Its marketing software helps you grow traffic, convert more visitors to customers, and run complete inbound marketing campaigns at scale. The Sales hub helps you get deeper insights into prospects, automate the tasks you dislike and close more deals faster. The Service hub connects you with customers, helps you exceed their expectations, and turns them into promoters that grow your business.
4. Sprinklr: Social Media Management
Gain customers and stay connected
© SPRINKLR
With Sprinklr, you can connect with customers on platforms such as Facebook, Instagram, etc and coordinate your interactions across marketing, advertising, research, care and engagement teams to deliver the best customer experience your brand has to offer. You’ll be able to generate more sales with better content by leveraging AI-powered insights, as well as reduce content production costs using automated workflows, agile boards and milestone tracking.
5. QuickBooks: Online Accounting Solution
Track expenses, customise invoices and run reports
© QUICKBOOKS
QuickBooks is an accounting tool ideal for small businesses. How does this make online accounting easy? Your data is stored in the cloud, allowing you to run your business anywhere; from your Mac, PC, tablet or phone. You can send custom quotes and invoices, and even track your sales and expenses in one place. Create reports and collaborate with your advisor to see how your business is doing and get ready for tax time.
6. Canva: Easy Graphic Design
Easily create beautiful designs and documents
© CANVA
As a start-up business, you might not have the necessary budgets to hire extra help with design, but don’t let that stop you from producing some amazing creatives. With Canva, you can make stunning designs even if you’re not an expert – it’s that simple! It has everything you need to create a personalized design: millions of stock photographs, vectors and illustrations, photo filters, free icons and hundreds of fonts. And the best part? You can choose from 3 Canva Plans; Free, Pro and Enterprise – whichever plan is right for your business.
7. Toggl Plan: Task Scheduling and Planning
Plan and organise projects, tasks and team with ease
© TOGGLE PLAN
Keep your team on track and never miss a deadline with this project management software. Toggl Plan gives you a visual overview of who’s doing what and when. It also lets you keep important information all in one place, so you can easily access them without having to spend too much time on it. This is your all-in-one organizing tool to plan small event projects, track the progress of daily tasks, and keep your team working together.
