By Brian Clark. Imagine with me for a second … someone has just arrived at your website, and this person…
By Alessandro Bogliari. Influencer marketing has proved to be a reliable marketing resource throughout the years. A number of companies…
By Joshua Nite. There are few things more satisfying than clicking “Publish” on a shiny new podcast. All the hours…
By Cleo Abram. Hint: It’s why every site asks you to accept cookies. You’ve seen the pop-ups: “This site uses…
By Max Willens. These days newspapers are scrupulously focusing on eliminating the ways that people can circumvent their paywalls. But some…
By Andrew Rowell. Smoking giants are flouting rules set by Facebook and Instagram, says Andrew Rowell ig Tobacco likes to…
By David Justice. In a world looking for more honesty and truth, one element of photography has become more and…
Sourced from AdExchanger. “Brand Aware” explores the data-driven digital ad ecosystem from the marketer’s point of view. Today’s column is…
By Maghan McDowell. Brands are advertising partnerships with startups like Klarna, Affirm and Afterpay to acquire customers. Key takeaways As…
By Jeff Beer. The biggest ads from the biggest brands in big TV moments used to be dominated by cars,…