By Colleen Egan. To create happy, loyal customers, small businesses need to know who they are. Not everyone who buys…
By Linda Orr Brand equity or its value is based on how much profit a brand makes, how strong the…
By Maria Rapetskaya, I’ve been a creative entrepreneur since 2005. My first design company was a partnership with my significant…
By Sheryl Lyons My entrepreneurial experience as a consultant has been quite a wild ride with many ups and downs,…
By Kenneth Burke “Pivot” may be the one word that entrepreneurs and the television show “Friends” have in common. In…
By Lilian Chifley, Starting an online business is just like preparing a dish. If you follow a proven recipe, the…
By Julie Weishaar There are several reasons video marketing is a very effective content marketing strategy to relay your business…
By Stephanie Burns When my business partner, Jody Greene and I were in the infancy of creating Chic CEO, we…
By Linda Orr Everything you need to know about effectively and efficiently targeting your audience through social media. 40 percent…
By Nurdin Budi Mustofa Whether you’re just starting out or you’ve been going for a while and you’re considering expansion,…