By BoF Insights, McKinsey & Company Differentiating the in-store experience is key to reigniting demand for in-person shopping, according to the BoF-McKinsey…

By Katie Deighton Tech firms that speed up and automate brands’ partnerships with social-media influencers are becoming hot commodities as advertisers…

By Julian Horsey Writing a book is an incredible journey, but let’s be honest—it’s not always smooth sailing. From staring at…

By Lester Mapp I have 17.5 billion reasons why you need to pay attention to this new king of online shopping.…

BY MARCEL SCHWANTES A brilliant Steve Jobs leadership lesson as effective today as it was in 1985. In a well-documented 1985…

By Victor Tangermann Who can blame them? Twitter-turned-X alternative Bluesky is absolutely buzzing these days. The platform saw a major…

By ROBIN LANDA Successful brands engage audiences with authentic storytelling, shared values, and emotional resonance to create lasting relationships that go…

By Ryan Henderson If successful, this new technology could help Spotify rapidly grow its roster of podcast listeners. Since 2019, the…

By  C. James Let’s be real, it’s AI’s (Artificial Intelligence) world and we are living in it. Or at least…

By Kanishka Kumawat Elevate Your Affiliate Marketing Strategy With 100 Niche Ideas To Boost Your Income. The first ever e-commerce company…