We’re looking for a Digital Marketing Executive to build and manage our B2B campaigns in order to attract more businesses to use the Jobbio product. Working in a small marketing team, this role will be very important in helping Jobbio grow.
What You’ll do:
- Building B2B acquisition campaigns across various online channels including Google, LinkedIn and Comparison sites
- Managing the PPC Agency and providing feedback on strategy
- Building landing pages for digital campaigns
- Contributing to strategy and implementing campaigns to drive online conversions
- A/B testing to improve conversion
- Working with in house designers to brief in creative
- Tracking, Measuring and Reporting on performance of campaigns through Google Analytics, Salesforce and Excel
- Working across multiple acquisition campaigns you’ll identify the best performing lead generation channels and allocate budget accordingly
- Assist other marketing channels, including email and jobs distribution
- Working in a fast paced environment, you’ll contribute to the overall high performance of the marketing team
Who you are:
- 2 to 3 years experience as a digital marketing executive or in a similar role
- Knowledge of B2B digital marketing, including Linked In campaign management
- Experience with PPC advertising – either in house or managing an agency
- Good working knowledge of Google Analytics
- Understanding of SEO and its concepts
- Knowledge of social media marketing including Facebook, Twitter, and Linked In, particularly from a b2b point of view
- Familiar with the world of job marketing – recruitment platforms, jobs boards and aggregators
- WordPress knowledge
- Relevant marketing qualification
- Ability to work in a team and across departments including sales, account management and product
- Excellent communication skills
- Understanding of HTML would be a plus
What we can offer you?
- Work with the world’s most innovative companies
- Centrally located office (baggot street) with loads of great food options around
- Reekly yoga and gym classes
- Relaxed / smart-casual dress code
- Monthly team bonding activities
