Sourced from Forbes Social media allows businesses to share and connect with audiences based on interest, not geography. With daily refresh and a variety…
AAI are delighted to welcome 3 international speakers to Ireland for #AAIToolkit in May. It will take place between 3.15 p.m. and 5.00 p.m…
By Tilde Herrera Google is doing more to help companies connect, manage, secure and analyze ever-growing amounts of data. At its Google Cloud conference in…
By Suman Bhattacharyya Amazon is now giving third-party sellers access to aggregate demographic information about customers, including age, income, gender and marital status. It’s…
By John McCarthy The Guardian is promoting its daily news podcast, Today in Focus, with an unusual marketing campaign urging viewers not to read…
By Ally Burnie A dating app for over 50s has persuaded half a dozen people to bare it all in a protest against ageism in…
By Rupert Millar A health foundation in the Australian state of Victoria has questioned the sponsorship ‘spin’ of top Instagram influencers by the alcohol…
By James Hercher Dentsu Aegis Network launched Sellwin, an Amazon-focused consultancy, on Wednesday. The business is made up of six consultants, with access to…
By Ewdison Then While Google and Mozilla are fighting over becoming the web browser on all platforms, Opera is fighting a different battle. It is…
By Helen Pollitt Your international marketing campaigns hinge on one crucial element: how well you have understood your audience. As with all marketing, insight into…