By Dakota Shane Experiencing a decline in Web traffic and social-media reach? Here’s how to fix it. It happens almost every year without fail:…
By Andrew Blustein LinkedIn has added lookalike audiences to its ad offerings after beta testing the tool over the last year. Lookalike audiences are…
By Jeff Shuford Are you using platforms like Facebook and Twitter to grow your small business? Are you hoping to attract more customers by using…
By John Glenday The UK government has moved towards launching a formal investigation into the ‘largely opaque and extremely complex’ online advertising industry and…
Sourced from DutchNews.nl Dutch MPs have almost unanimously backed a motion calling on the government to pressure Facebook to come clean about political advertising…
Free to AAI Members – please register your attendance €35 + booking fee for non-members Join us for a once off conversation with Paul Hughes, Patrick Ronaldson,…
By Julien Coquet f there is an unsung hero in Google Analytics, it is definitely something called content groups (or content grouping). Never heard…
By Erin Corbett Quitting Facebook can affect your life, according to a new study. In some ways, the report, The Welfare Effects of Social…
By Seb Joseph Price, not transparency or partnerships, remains the priority for clients when it comes to their agencies. Last year, agencies pitching for…
Sourced from Banner Flow In our recent State of In-housing report, 96% of top-level marketers believed that tech was driving the in-house movement. Yet…