By Richard Barrett If you work in marketing, you might want to look away now. The brutal truth is… the vast…
By Ismael El Qudsi Social commerce is big today, and it’s set to get even bigger. According to EMarketer, U.S.…
By Allison Steffens Herrera Since OpenAI announced it would start testing ads in ChatGPT, and the guidelines for it, they did…
By Katy Cowan JKR had a rare brief: don’t fix what’s broken, amplify what’s already there. The result is a…
By William Arruda In the early years of personal branding, before LinkedIn became the default professional destination, I encouraged clients…
By Ali Furman, Ege Gürdeniz, Rima Safari and Remzi Ural Generative AI is starting to change shopping. Instead of scrolling on websites or strolling…
By Natalie Fear Are you brave enough to try it? During this year’s April Fools Day, Ikea ‘announced’ an unexpected collaboration…
BY DHRUV PATEL For most small and mid-sized (SMBs) e-commerce businesses, the hardest part of growth today isn’t building a better…
By Robert Burko Last summer, I was in Portugal, and I started noticing something funny. You could almost tell who…
BY DAVE WHORTON If you want to create an Evergreen company that’s designed to last, follow the example of some of…