Want to create a stronger presence for your company on LinkedIn? Wondering how others are using company pages to support their business goals?
In this article, you’ll discover how 10 prominent businesses are making the most of LinkedIn and 4 key components of an engaged LinkedIn company page.
#1: Recruit Talent
Tesla is on a mission to accelerate the world’s transition to sustainable energy—partly through making affordable electric vehicles more readily available to consumers.
The recruiting team at Tesla uses their company page to talk directly to potential employees. Through a variety of posts, Tesla’s team works to make sure people know as much as possible about the company, working conditions, and the brand’s accomplishments.
They focus quite a lot on behind-the-scenes content to reveal how their cars are made, show people working on products, highlight places they’re working from, and generally give people a look at Tesla from the inside.
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