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News June 1, 2017

Is Dwell Time a Ranking Factor or Not? Everything You Need to Know About Dwell

By Cornelia Cozmiuc. It seems like the digital marketing community started to rave about “dwell time”. There is a lot of controversy on forums,…

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News June 1, 2017

Mobile Marketing Trends & 5 ASO Tips

By Elizabeth Lefelstein. As the landscape of Ecommerce evolves, so do digital marketers’ specializations in order to stay relevant, visible, and engaging to consumers.…

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News May 31, 2017

How beauty giant Dove went from empowering to patronising

By Laura Craik. Image: Dove’s Real Beauty bottles: the idea of translating different body shapes – from thin to curvy – into plastic is…

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News May 31, 2017

8 Content Marketing Mistakes You Need to Avoid

By Robert Morris . In this article, you will find eight content marketing mistakes you should avoid. Save yourself a lot of time and…

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News May 31, 2017

McDonald’s apologises after ‘disgusting’ TV advert upsets viewers

By Chris Graham. Image:The McDonald’s advert upset viewers, who called it shameful Credit: McDonald’s McDonald’s has apologised after upset viewers complained its television advert…

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News May 30, 2017

7 steps to take your homepage from ‘nada’ to ‘Prada’

By Robert Katai. Once in awhile, when browsing the internet, you might get on a homepage or landing page that takes your breath away.…

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