By Kristen Doerer Ease of use stands out as a particularly strong loyalty driver when evaluating a good brand experience, a Mailchimp survey found.…
By Daniel John “We will not stop until beauty is a source of happiness.” Personal care brand Dove has become known for its campaigns championing…
By John Taite McDonald’s, Old Spice and Corona prove the best branding is multi-sensory. Multi-sensory branding is on the rise because of one simple human…
By Jamie Bailey, Ever shared an article on social media after reading only its headline? Jamie Bailey of Ledger Bennett explains that slowing down can…
Sourced from RETAILDIVE Social commerce is where social media and e-commerce intertwine. Consumers scroll social media platforms like TikTok and Instagram for entertainment and…