BY KALI HAYS “Social Media is Dead. Long Live Snapchat!” Snap’s CEO wrote in the title of a leaked memo. This article originally appeared on Business…
By Angela Watercutter Visits to music piracy websites went up more than 13 percent last year, a new report says. The majority of those…
By Danielle Wiley The landscape of influencer marketing is embracing an exciting and highly effective shift toward affiliate marketing as a strategic influencer approach.…
BY MIKEY O’CONNELL, LESLEY GOLDBERG As Amazon becomes the latest platform to push an ad-supported tier, TV writers greet this retro model with frustration and, in…
By Kimberlee Josephson How a brand is perceived by consumers can influence not only market structures, but also culture and even government policy. rand…