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News January 30, 2023

Welcome to the age of social SEO: how to maximize visibility on TikTok searches

By Beth Simpson More people are turning to social media, not least vertical video behemoth TikTok, for search queries far beyond entertainment. Beth Simpson…

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Following in Amazon’s Footsteps, MercadoLibre Just Made a Genius Move

By Jeremy Bowman MercadoLibre could have a multibillion-dollar profit stream on its hands. Plenty of companies like to compare themselves to Amazon (AMZN 2.99%), and…

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News January 27, 2023

It’s Time for Advertising to Try Harder, Again

By Vida Cornelius A blueprint for making cultural progress in 2023 We are 63 years past what advertising historian and author Lawrence Dobrow’s book…

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News January 27, 2023

12 Easy Steps To Build Your Personal Brand On Social Media

By Bernard Marr Building and maintaining my personal brand is an important part of my job. But it’s becoming important in so many professions,…

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News January 27, 2023

The Harsh Reality About Lead Generation and Why It Still Matters For Business Growth

By Shauna Armitage Despite popular opinion, social media is not the answer to all your lead generation. Here are five other ways to use…

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News January 26, 2023

10 Ways You Are Ruining Your Personal Brand

By Jon Michail Do you minimize the worth of your brand? If you’re doing the following, you could be doing it. Increasing your personal…

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