Sourced from Entrepreneur A “boring” company with a purposeful and consistent personality will bring about a positive emotional response from its target audience. Some…
By Mike Barrett of Supernatural And how to save it with creative technology Dear advertising industry—clients, potential clients, partners, collaborators, creatives, strategists, brand marketers…
By Jonathan Vanian Facebook parent Meta is opening up new avenues for advertising on Instagram and Messenger as the company seeks to reverse a…
By Anne Toomey McKenna Government agencies and private security companies in the U.S. have found a cost-effective way to engage in warrantless surveillance of…
By Claudia Ratterman Tick…Tick…Tick. Is time running out on your opportunity to effectively use TikTok? Not if you make wise investments. From recent feature…