By Damian Radcliffe. As we begin a new digital decade, what are the key developments that will shape publishing in the next 12 months?…
By Peter Economy. Former Google senior vice president Laszlo Bock reviewed more than 20,000 resumes while he was at the company. You may have…
By BoF Team and McKinsey & Company As traditional engagement models struggle on established social media platforms, fashion players will need to rethink their…
By Peter Boyd Of all the business analytics tools used today, the most popular one is Google Analytics, which is a data-tracking tool offered…
By Kristina Monllos In recent years, marketers have been on a tear to take back control of their brands. Much of that has been…
By Jodi Amendola The marketing world has become increasingly data-driven. Just ask anyone who has innocently searched for a product online only to be…