By Andy Nauman Like most marketing directors, I have worn several hats over the years. When my career began shifting from traditional marketing toward…
By Reb Risty. Video content is in demand now more than ever. Social media platforms such as Facebook and Instagram are continuously improving their…
By Armando Roggio A good customer profile relies on objective information to describe shoppers, often segmenting them around the reasons they choose a company…
By Brian D. Evans. The “cool factor” of being an entrepreneur is at an all-time high. Everyone seems to want to be a successful…
By Imran Tariq. When running a client-based business, the weeks and months can feel like roller coasters. Clients naturally come and go, depending on…
By Meta Karagianni. I have two daughters under the age of ten, and I am trying to instill in them an appreciation for and…