By Nick Bastone Google is making another go at a social network. Named Shoelace, the app aims to be a hyperlocal social network for…
By Karissa Bell Facebook is trying to shine a light on one of the more confusing aspects of the advertising industry: how webs of…
By Joshua Nite Scene from a dinner party: “So, Josh, what do you do?” “I’m in marketing.” “Oh, like Mad Men? Ad campaigns and…
Sourced from TopRank Marketing While there are some who think the expression “influencer” is an expired term, the role of influence on B2B buying…
By Rachel Gantz “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s…
By Sara Fischer LinkedIn announces algorithm changes made over the past 12-18 months to favour conversations in its Feed that cater to niche professional…