By Bala Murali Krishna An Italian-born startup has used Blockchain to build a peer-to-peer digital platform that taps the power of word-of-mouth marketing on social…
By Syed Balkhi Public relations isn’t just for mega-brands: Small firms can build a following too, by substituting elbow grease for budget. Are you…
By Gavin O’Malley , More than a week has passed since the Cambridge Analytica controversy engulfed Facebook, and as yet, there is no end…
By Sophie Christie Car company Suzuki earlier this week announced that it had axed its advertising deal with Ant McPartlin and Declan Donnelly, two days after Mr McPartlin…
By Matt Southern Google has rolled out a rebuilt version of Keyword Planner, which is available now in the new AdWords experience. Keyword Planner has…
By Jordan Kahn Apple’s Made-for-iPhone/iPad/iPod (MFi) licensing program is being updated with new branding that manufacturers will have to adopt over the coming months. 9to5Mac…