By Jennifer Faull Boots No7 has launched an interactive “digital education platform” for its skincare products after finding women were baffled by the array…
By Richard Whitman , Have you ever tried to buy a pair of shoes via the Footlocker website? According to Google retail guru Kiran Mani…
Consumers believe a product is more effective when images of the product and its desired outcome are placed closer together in advertisements, according to…
By Jessica Miller Your fancy new Facebook page is ready for the world to see. Now you want to know: Okay, maybe your mom, Uncle…
By Florencia Lujani Influencer marketing is in a state of constant evolution, and has as many fanatics as brow-raising skeptics. But despite the critics, 2017…
Whether your customer decides to call it quits overtly, or silently goes away, this study will tell you what to do to stop others…