By Barry Dudley, As advertising’s leaders of the pack report similarly strong 2024 financials, Barry Dudley decodes their earnings calls and explains how their journeys…
Sourced from Association of Advertisers in Ireland, On February 4th, the AAI hosted an insightful Toolkit event featuring economist Jim Power, who explored the…
By AJ Dellinger There is an exodus of users who are ditching Meta platforms following the decision to end fact checking. Apparently not everyone is…
By Skye Jacobs Political advertising was a big driver behind the surge In a nutshell: YouTube achieved record-breaking ad revenue in the fourth quarter of 2024, raking…
By Adam Povlitz , Edited by Carl Stoffers Brands are always looking for new ways to impact and connect with their audiences. One strategy that has…