By Mark Grether. We’ve all heard the saying, “Every company is becoming a tech company,” but it seems we’re moving past that notion, with…
By MediaStreet Staff Writers It’s all about the face. Research has found that people prefer wider faces on products if they are seeking to…
By Paul Suggett In many respects, a brand’s characteristics are much like those of people or animals. Some people are very confident, or even…
By Victor Snyder. If I had to choose one marketing trend that seems to define our age of self-made influence, it would be the…
By Dan Lambert, ‘About’ pages are the best opportunity to tell your story and humanize your company. Consider this: Google and Facebook accounted for…
HOW people use social media is more important than the time they spend using it. Let’s stop the moral panic. By MediaStreet Staff Writers…