By Martin Kihn Standards for measuring the impact of influencer content are not created equal, writes Salesforce’s Martin Kihn. We’re all under the influence.…
By Brian Park Why tech has an age-bias problem, and what we can do to fix it. I’m building a business in senior tech.…
By Brian Wallace Today, influencer and content creator are two of the most sought after jobs. Not everyone can go viral, but everyone can…
By Jennifer Faull In exchange for anonymity, communications specialists spill the tea on what it was really like being on the front line navigating…
By Brooke Osmundson Programmatic advertising has been a buzzword in the marketing industry for quite some time. But what does programmatic actually do? And how…
By Danica Lo TikTok announced today the launch of video shopping ads, catalogue listing ads, and live shopping ads—a trio of moves that show…