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News May 23, 2022

These 6 Classic Marketing Tactics Stand The Test Of Time

By NisonCo In the age of digital marketing, it seems influencers, email marketing, SEO, and social media reign supreme. Are there any classic marketing tactics that have withstood the…

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News May 23, 2022

Snapchat partnering with news publishers to power new Dynamic Stories features

By Allison McDaniel Reported by Axios, Snapchat is releasing a new feature that lets news publishers upload their content in real time. Beginning today,…

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News May 20, 2022

‘I went from ASOS’s first social media hire to running my own influencer agency’

By Lucy Tobin When Sedge Beswick started at ASOS in 2012, the social team consisted of one person — her. By the time she left…

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News May 20, 2022

HP media leader on how first-party data is overhyped and why he’s holding out on the metaverse

By Kendra Clark As part of The Drum’s Digital Advertising Deep Dive, we catch up with HP’s senior director of global digital media activation…

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News May 20, 2022

Be a better negotiator by having a “BATNA”

By Leigh Thompson It’s something many negotiators agonize over. Sometimes they don’t even think they have one. It’s your BATNA, or your “best alternative…

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News May 19, 2022

What makes for effective audio. With Ciaran Cunningham, CEO of Radiocentre Ireland

Sourced from the Association of Advertisers in Ireland PLACES ARE FILLING FAST! We have had a great response so far for our next #Toolkit…

Read More
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