By Jill Standish Retailers are navigating relentless disruption—and nowhere is the impact more acute than in merchandising. Merchandising is the heart and soul of…
By Maria Greaves, Marketing leaders from Microsoft Advertising, Skoda, Unilever, Samsung, Philips and more gathered to confront the AI shift head-on. Are CMOs truly ready…
By Francesca Pezzoli VP Marketing at Looper Insights. Writing about how AI is transforming marketing strategy, visibility, and long-term growth planning. For decades, search engine…
By Meera Navlakha More AI-powered ads are coming to your search results. Google is pushing advertisers to buy ads in AI mode, according to a report from…
By Gabriel Shaoolian Edited by Micah Zimmerman Emotional branding is no longer enough. Today’s consumers reward functionality, not just familiarity. 32% of customers say they would walk away from…