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News November 7, 2017

3 Branding Goals I Know You Can Accomplish This Year

By Jeff Shuford. Establishing and achieving branding goals early on will inevitably leave your clients with a positive perception about your company for years…

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News November 7, 2017

Snap hit with more layoffs, plans to slow hiring in 2018

By Alex Heath. Snapchat parent company Snap Inc. has been hit with more layoffs as management evaluates trimming headcount across different teams. Eighteen employees were…

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News November 7, 2017

The 10/90 Rule: The Media Industry’s Future Business Model

By Mark Grether. We’ve all heard the saying, “Every company is becoming a tech company,” but it seems we’re moving past that notion, with…

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News November 6, 2017

What Consumers Buy to Feel More Powerful

By MediaStreet Staff Writers It’s all about the face. Research has found that people prefer wider faces on products if they are seeking to…

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News November 6, 2017

The Top 8 Attributes of the World’s Most Successful Brands

By Paul Suggett In many respects, a brand’s characteristics are much like those of people or animals. Some people are very confident, or even…

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News November 6, 2017

Why This Entrepreneur’s Top Metric Is Personal Brand Mentions

By Victor Snyder. If I had to choose one marketing trend that seems to define our age of self-made influence, it would be the…

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